About us.

We provide complete and personalized vision care in a relaxed and elegant setting. From vision issues to eye discomfort, our welcoming office and expert staff will take good care of you and make you feel at ease the moment you step inside. Located in the heart of Sherman Oaks, the hub of Los Angeles’ San Fernando Valley, we are nestled in a community with a small town feel. At Ooh La La Optometry you will be transported to a charming European-style boutique with a Parisian feel. We look forward to your visit.

Dr.Ana VargDr.Ana Vargas Optometrist Sherman Oaks CA OohLaLa Optometry

Dr. Ana Vargas

Dr. Ana Vargas successfully received her optometric doctorate degree in 2006 from the University of California Berkeley.  She also has a bachelors of science in Biology from University of California Irvine.  She is a native to Los Angeles and has enjoyed serving the community.  Dr. Vargas is committed to providing the best quality of vision care to her patients and at the same time develops an environment where patients are treated like family. She enjoys educating her patients on all things vision related

Doris Marmaseda Office Manager Ooh La La Optometry Sherman Oaks CA

Doris Marmaseda

Office Manager

Doris has over 15 years of experience in the optical field. She is the vision insurance expert. She can guide you on the best way to maximize your insurance benefits.

Doris will tell you when a frame looks great but will also be honest with you if it doesn’t. Her goal is for you to absolutely love your frames.


Optician Jennifer HIdalgo OohLaLa Optometry Sherman Oaks CA

Jennifer Hidalgo


Los Angeles native Jennifer Hidalgo has been an optician for over four years. She loves working with our patients and helping them address and resolve their vision care concerns - all the while looking their best.

What our clients say about us.


“This place is awesome!”

“Dr. Vargas was very helpful in explaining what was going on with my eyes and why. She put it in terms I can understand instead of using technical terms, as well as gave me advice on how to improve certain things.

Doris spent the extra half an hour helping me find the perfect frames that would look good on my face, and really understood the look I’m going for.

Overall, it was the best experience I’ve had at an eye doctor yet! I can’t wait for my new glasses to arrive!” (Leigh G., Los Angeles, CA)

“Pleasant, professional and efficient.”

“I can’t recommend this establishment highly enough. Dr Vargas and her able crew were wonderful.” (Bob P., London, UK)


"Warm, welcoming and thorough."

"Dr. Vargas is a lovely optometrist who takes great care of my son and me. She takes the time to listen to your concerns and determines the prescription we need for lenses very patiently. She also takes the time to do a thorough exam to ensure the health of our eyes. Her office staff is warm and welcoming. They are very helpful when choosing frames. They have a great assortment of frames to choose from."

(Christine Higgins, Los Angeles, CA)

“Fabulous, simply fabulous.”

“The themed shop is adorable, and the staff are really friendly and helpful- welcoming even!  The eye doctor herself is a doll and sooooooo knowledgeable.  I can see why they already have 5 stars- this place is a great example of what all businesses should be like.  They’ve outdone themselves!” (Jeni H., Studio City, CA)

“Excellent service & awesome doctor!”

“Very insightful, not long of a wait. Receptionist was very friendly and helpful with assisting in frame selection and giving me the best deal possible. Will definitely be going back for all of my eye needs! Thank you!” (Ashley L. Glendale, CA)

“I highly recommend.”

“I went  on a Saturday afternoon for my eye exam. It’s located in a nice little mini mall in Sherman Oaks. The office is nice and clean. The assistant was very pleasant and kind. Dr. Vargas was also very sweet and kind as well as professional and knowledgeable. She took the time to explain everything especially in regards to the problem I was having with my eye. Also at first glance of my current eyeglasses she was able to tell me why the lenses continue to fog up despite my frequent cleaning. I needed new lenses but I have frames from one year ago and there was no pressure from them to replace these frames. I am so glad to have found this place. Prior to this I traveled all the way over to LA for an eye Doctor.” (Pamela A, Studio City, CA)

“Knowing I have an optometrist in my corner who is so astute and skilled is a huge asset.”

“I’ve been a customer for about two years. In December, my vision suddenly became blurry. I visited Dr. Vargas who immediately suspected it was a symptom of diabetes. She listed other symptoms and asked if I was experiencing those as well. She checked my eyes deeply for damage (none detected, thankfully) and with an appropriate level of urgency and professionalism, she advised I go to my doctor immediately, and wrote a summary of our appointment in a detailed letter for my doctor. As it turns out she was correct in her assessment and I was in the middle of a full-blown diabetic situation.

Additionally, the selection of glasses is curated with great taste, and the lens work is always perfect. They have a large selection of Swissflex frames which are spectacular.” (David G., Los Angeles, CA)